Marketing & Technology, Under One Roof
We don't guess.
We sell proof.
POC is the bridge between solid technical infrastructure and high-converting marketing strategy. We diagnose the real problem, build the architecture to solve it, and run campaigns rooted in data — not vibes.
Proof over promises. Every recommendation is backed by a diagnosis, not a hunch.
Most agencies sell ideas and vibes. We built POC as the antidote to that: a single team that owns both the technical build and the marketing strategy behind it, so nothing gets lost in the handoff between "the developers" and "the marketers."
What We Do
Four disciplines, one team
How We Work
Three steps, every project
Diagnose
We start by finding the actual bottleneck — slow site, weak funnel, no data — instead of guessing at a fix.
Build
We build the technical or creative architecture the diagnosis calls for, sized to your budget and timeline.
Execute
We run it, measure it, and report back in numbers — not impressions of how it's going.
Built by operators, not a holding company
POC is led by two founders who each own one half of the work: technical architecture and marketing strategy. No account manager relaying messages between departments — you talk to the people making the decisions.
Meet the foundersBased in Cairo, working with businesses across Egypt who want a technology partner and a marketing partner to be the same phone call.